Twist Museum: An All-Season Immersive Venue in Central London

In the heart of London’s Oxford Street sits Twist Museum, a one-of-a-kind venue that transforms every corporate gathering into an unforgettable experience. This immersive museum of illusions is home to over 80 interactive exhibits that blur the line between art and science. What sets Twist apart is how it blends entertainment with education. Its mind-bending exhibits were built in collaboration with leading artists, neuroscientists and psychologists. In other words, your guests won’t just be having fun, they’ll be engaging with installations, learning about how their minds work and reevaluating the way they see the world at the same time. Also, with a central location on Oxford Street (just steps from Oxford Circus station), it’s as convenient as it is cutting-edge.

Twist Museum’s 12,000 sq. ft venue for up to 420 guests is designed to spark curiosity, conversation and connection at any occasion. All private hires include the option of exclusive use of the entire museum, meaning when you host an event at Twist Museum, you would get the whole museum to yourselves with no public visitors. No matter what sort of event you’re planning, Twist is a perfect choice. Companies have used Twist Museum to host a wide range of events, including:

· Brand Activations & Product Launches – a surreal backdrop to bring your brand to life.

· Private Parties & Drinks Receptions – a fun, interactive setting that gets guests mingling.

· Networking Events & Banquets – a memorable space that elevates gala dinners or mixers.

· Team-Building Events – engaging illusions that encourage teamwork and ice-breaking.

· Seasonal Celebrations – from New Year kick-offs to festive Christmas parties.

At Twist, nothing is quite as it seems and that’s a big plus for corporate planners. The museum is essentially a turnkey entertainment environment and the exhibits themselves provide built-in “wow” factor, so you won’t need to hire extra performers or elaborate theming. Plus, Twist’s expert Visitor Experience Assistants are on hand during private hires to guide guests, share the stories behind each illusion and even help capture those mind-boggling photo moments. It’s an experience designed to wow your guests at every turn. Better still, Twist’s versatility shines in every season. Let’s explore how this venue adds its special touch throughout the year:

Q1 New Year Events: Kick Off the Year with a Twist

The New Year is all about fresh perspectives and renewed energy and Twist Museum provides plenty of both. Hosting a New Year kick-off or Q1 strategy workshop here can literally help your team see things in new ways. Imagine your colleagues stepping into a world of optical illusions as part of a January team-building day. It’s a fantastic way to break out of conventional thinking and get creative ideas flowing for the year ahead. Interactive exhibits that challenge perception can serve as fun team challenges, prompting groups to collaborate (“Do we all see the same thing?”) and sparking discussions about perspective and innovation. By the end of the event, your team is not only aligned on strategy but also bonded by a shared “wow, did you see that?” experience. Kicking off the year at Twist sets an upbeat, strategic tone where everyone is engaged, energised and ready to tackle the coming year together.

Easter Events: Give Your Team a Lease of New Life

As spring arrives, Twist Museum undergoes an Easter-themed makeover to celebrate the season. Picture your Easter corporate social or client event amid vibrant, whimsical decor sprinkled among the illusions. An Easter event at Twist is a breath of fresh air after the winter months, combining the museum’s joyful interactivity with springtime cheer. Guests might find themselves “hunting” for hidden visual tricks in the exhibits much like an Easter egg hunt, making networking naturally fun and light-hearted. Whether it’s a family-friendly office party or a spring client appreciation night, Twist delivers a memorable backdrop. The mix of seasonal decor and mind-bending exhibits creates an atmosphere of wonder and renewal, perfectly in tune with Easter’s themes of new beginnings.

Summer Events: Celebrate Success and Boost Morale

Summer is the time to celebrate successes and boost team morale and Twist Museum provides an ideal setting to do so. If you’re planning a mid-year company party, a summer networking soirée or an employee appreciation event, Twist turns it into a playful adventure. One big advantage is the fact it’s an indoor venue, so your event is weather-proof. Even though Summer should be sunny season, we all know too well that the weather in the UK can be unpredictable, so with Twist you don’t have to worry about the weather raining on your parade. You can serve ice-cold drinks and canapés in the air-conditioned comfort of the museum, perhaps even setting up cocktail stations in different illusion zones for a fun twist. The bright and dynamic exhibits (think colourful lights, mirrors and immersive rooms) pair perfectly with the sunny vibes of summer. Hosting a summer event here is also a great way to reward your team for hitting mid-year targets or to simply let everyone unwind together. As guests laugh through mind-bending installations and snap selfies with optical illusions, you’ll see team spirit soar. It’s a morale boost wrapped in an entertainment experience, so a summer celebration at Twist Museum will have your team talking about it all year long.

Halloween Events: A Spooky, Mind-Bending Soirée

For Halloween events, Twist Museum’s eerie lighting and optical illusions create a delightfully spooky atmosphere for guests. When October rolls around, Twist Museum is transformed with a spooky twist. The already otherworldly exhibits take on a haunting new ambiance, perfect for Halloween corporate parties or client events that are equal parts spooky and sophisticated. The museum can dial up the atmosphere with creative lighting (imagine exhibits glowing in ghostly greens and purples) and even Halloween props and decorations among the illusions. The illusions themselves, bending reality and tricking the eye, fit right into the Halloween spirit, offering thrills without the gore. It’s an event where colleagues can come in costume if you wish, sipping on themed cocktails, while exploring interactive tricks and treats at every corner. As Twist balances fun with professionalism, the vibe stays enjoyable and team-friendly. A Halloween event here manages to be chillingly fun yet utterly classy, leaving your team and clients with big smiles (and maybe a few goosebumps) as they step back into the real world.

Christmas Parties: Festive Fun with a Professional Twist

For an end-of-year celebration that wows, Twist Museum shines bright. Hosting your Christmas party here means stepping into a festive wonderland of illusions. The museum’s exhibits provide an already vibrant backdrop and with seasonal touches (think twinkling lights, holiday decorations and even new festive exhibitions) the space becomes truly magical. Guests are greeted by a mix of holiday cheer and interactive fun. One moment they will be marvelling at a mind-bending illusion and the next they’ll be laughing at a group photo in a distorting mirror (Santa hats optional!). Playful but professional is the tone. Your team can let loose and enjoy themselves in this unconventional setting, but the event retains an upscale feel. There’s plenty of room for a catered dinner or buffet among the exhibits, and perhaps a DJ in the auditorium to get the party going, all within the privacy of your exclusive-hire museum. As a corporate organiser, you’ll appreciate how the Twist team handles the details, ensuring the sound, lighting and flow of the night all complement the festivities. A Christmas party at Twist isn’t just another office do, it’s an end-of-year celebration wrapped in wonder, sending off the year on a high note and giving everyone stories to tell during the holidays.

Plan Your Next Event at Twist Museum

From New Year strategy sessions to holiday extravaganzas, Twist Museum proves to be a corporate event venue for all seasons. It offers a rare combination of immersive entertainment and credible sophistication, so your guests will be impressed not only by the fun interactive elements but also by the thought and expertise behind them. Events here naturally spark engagement, foster conversation and leave a lasting impression. Why settle for a conventional hotel ballroom or restaurant backroom, when you could surprise your attendees with a venue that’s literally built to amaze? As Twist Museum puts it, “Go beyond the traditional, host your next event with a Twist”.

Ready to add a twist to your next corporate event? Get in touch with our team to book a private hire or arrange a site visit at Twist Museum. We’re here to help you plan a standout event that your guests will never forget. Contact Function Fixers today to explore dates and packages and let’s create an extraordinary event experience together at Twist Museum!